About Us
Explore Siouxland

As the official destination management organization of the Siouxland area, the mission of The Sioux City Regional Convention & Visitors Bureau (SCRCVB), d.b.a Explore Siouxland, is to connect with hoteliers, attractions and events, increase visitor expenditures and strengthen its communities by advancing economic growth and vitality. We help facilitate tourism-related development, events, overnight stays, and visitor connections in the local economies.

About
About

Initiatives
Diversity and Inclusion

Siouxland is a destination that extends a warm welcome to all visitors, and Explore Siouxland is proud to be at the forefront of that vision. We support diversity, equity, and inclusion efforts, both internally and externally, in our organization and in our community engagement to ensure that individuals of all backgrounds feel respected, heard, and represented.

About

Mission statement

Explore Sioux City is the official destination marketing organization for the tri-state area. We work to showcase our communities for visitors and residents as they explore everything Siouxland has to offer.

About

Structure

Formed as the Sioux City Regional Convention & Visitors Bureau in September 2019, the SCRCVB represents the Siouxland region of Western Iowa, Southeast South Dakota, and Northeast Nebraska. A board of directors that includes representatives from the hospitality industries, the Siouxland Chamber of Commerce and members of the community appointed at-large by the board of directors oversees operations and sets strategic direction for the staff.

About

Funding

The SCRCVB is primarily funded through a 1.65% destination marketing fee paid by guests at member lodging facilities. Additionally there are annual contributions from local city and county governments, as well as local businesses.

Sioux City
Staff

Kristi Franz
Kristi Franz
Executive Director
Ward Franz
Ward Franz
Director of Sports Tourism
Kristen Heimgartner
Kristen Heimgartner
Destination Experience Manager

PARTNERS

The Sioux City Regional Convention and Visitors Bureau would like to thank the following partners for their generous support:

  • SIOUX CITY
  • SERGEANT BLUFF
  • WOODBURY COUNTY
  • NORTH SIOUX CITY
  • DAKOTA DUNES
  • SIOUXLAND CHAMBER OF COMMERCE

BOARD MEMBERS

The Sioux City Regional Convention and Visitors Bureau would like to thank the following partners for their generous support:

🍹🎉 Cheers to Happy Hour Week in Downtown Sioux City! 🍻✨ 
From February 17-21, enjoy exclusive drink specials, delicious appetizers, and unbeatable vibes at your favorite local spots. Grab your friends and sip, snack, and celebrate all week long! Be sure to check out @downtownpartnerssc  social media for the inside scoop!

Tag your happy hour crew and let us know where you're headed first! ⬇️ 

#HappyHourWeek #DowntownSiouxCity #ExploreSiouxland #exploresux #getexploring 

@this.is.sioux.city 
@traveliowa
🇺🇸 Happy Presidents Day from Explore Siouxland! 🇺🇸

Today, we celebrate the leaders who have shaped our nation and the communities that make it great. Take some time to explore Siouxland’s rich history, local landmarks, and vibrant businesses that keep our region thriving!

#PresidentsDay #ExploreSiouxland #SiouxlandProud #ExploreSUX #getexploring 

@this.is.sioux.city 
@nscedc 
@sgtbluffparksandrec 
@se_southdakota_tourism 
@sscchamberoffice
Love is in the air in Siouxland! ❤️
Celebrate Valentine's Day with a photo at the SI❤️UX CITY sign by the Convention Center. 📸✨ Whether it's with your sweetheart, bestie, or family, snap a pic and share the love! 💕 

Be sure to tag us in your photos and use the #ExploreSiouxland !

#ValentinesDay #ILoveUSiouxCity #getexploring #exploresux 

@this.is.sioux.city 
@traveliowa 
@se_southdakota_tourism 
@nscedc 
@sgtbluffparksandrec 
@sscchamberoffice
Bowling, besties, and big laughs—now that’s how you celebrate Galentine’s Day! 🎳💖 

Round up your favorite ladies and head to War Eagle Lanes for a night full of strikes, snacks, and unforgettable memories. Because nothing says ‘I love you, bestie’ like a little friendly competition! 😉✨ 

#GalentinesDay #GirlsNightOut #ExploreSiouxland #ExploreSUX #getexploring 

@thewarriorhotel 
@this.is.sioux.city 
@traveliowa 
@se_southdakota_tourism
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