As the official destination management organization of the Siouxland area, the mission of The Sioux City Regional Convention & Visitors Bureau (SCRCVB), d.b.a Explore Siouxland, is to connect with hoteliers, attractions and events, increase visitor expenditures and strengthen its communities by advancing economic growth and vitality. We help facilitate tourism-related development, events, overnight stays, and visitor connections in the local economies.
Initiatives
Diversity and Inclusion
Siouxland is a destination that extends a warm welcome to all visitors, and Explore Siouxland is proud to be at the forefront of that vision. We support diversity, equity, and inclusion efforts, both internally and externally, in our organization and in our community engagement to ensure that individuals of all backgrounds feel respected, heard, and represented.
Mission statement
Explore Siouxland is the official destination marketing organization for the tri-state area. We work to showcase our communities for visitors and residents as they explore everything Siouxland has to offer.
Structure
Formed as the Sioux City Regional Convention & Visitors Bureau in September 2019, the SCRCVB represents the Siouxland region of Western Iowa, Southeast South Dakota, and Northeast Nebraska. A board of directors that includes representatives from the hospitality industries, the Siouxland Chamber of Commerce and members of the community appointed at-large by the board of directors oversees operations and sets strategic direction for the staff.
Funding
The SCRCVB is primarily funded through a 1.65% destination marketing fee paid by guests at member lodging facilities. Additionally there are annual contributions from local city and county governments, as well as local businesses.
The Sioux City Regional Convention and Visitors Bureau would like to thank the following partners for their generous support:
SIOUX CITY
SERGEANT BLUFF
NORTH SIOUX CITY
DAKOTA DUNES
SIOUXLAND CHAMBER OF COMMERCE
BOARD MEMBERS
The Sioux City Regional Convention and Visitors Bureau board members:
BARABARA SLONIKER – CHAIR
SIOUXLAND CHAMBER
MARK BATHUSIS – VICE CHAIR
STAYBRIDGE SUITES
NICOLE BERNER– TREASURER
SECURITY NATIONAL BANK
TOM TEESDALE – SECRETARY
WINNAVEGAS CASINO RESORT
ANDREW TRAMP
DAKOTA DUNES COMMUNITY IMPROVEMENT
ANGELA LIAS
COURTYARD BY MARRIOT DOWNTOWN
COREY WESTRA
GREAT PLAINS ATHLETIC CONFERENCE
CYNDI HANSON
BRIAR CLIFF UNIVERSITY
IKE RAYFORD
GROUNDSWELL DIVERSITY, KES PRODUCTION
JESSICA JOHNSON
CITY OF SIOUX CITY
NICK PALMIOTTI
OVG360 (TYSON EVENTS CENTER, ORPHEUM THEATER, AND SIOUX CITY CONVENTION CENTER)
STACIE ANDERSON
EXPAND MAGAZINE, THE EXPANSION CENTER
ANDREW NILGES – EX OFFICIO
NORTH SIOUX CITY ECONOMIC DEVELOPMENT
RAGEN COTE – EX OFFICIO
DOWNTOWN PARTNERS
๐ Happy New Year, Siouxland! ๐
Welcome to 2026! Weโre wishing you a year filled with adventure, laughter, and unforgettable moments right here in our amazing community. Whether youโre exploring local events, dining spots, or hidden gems, thereโs so much to discover in Siouxland this year.
Hereโs to making 2026 your most exciting year yet! ๐ฅโจ
๐ NYE parties not your thing? ๐ Rather watch hockey? Rock your BLACK gear and head to the rink!
Itโs Sioux City Musketeers Blackout Night at the Tyson Events Center. ๐ Puck drops at 7:05 PM โซ๏ธ Turn the arena BLACK โ wear black and get loud
Help the Muskies reverse the NYE curse and skate into the New Year with a W. ๐
Looking to jam out to your favorite music this New Yearโs Eve? ๐ธ๐
Send off 2025 with The Pork Tornadoes at their NYE Bashโan all-out night of high-energy covers, sing-along hits, and nonstop party vibes. From throwback favorites to current chart-toppers, they know how to keep the crowd moving all night long!
๐ New Yearโs Eve ๐ Hard Rock Hotel & Casino Sioux City ๐ถ Live music by The Pork Tornadoes
Get the details here: https://exploresiouxland.com/event/nye-bash-the-pork-tornadoes/
โจ๐ฅ New Yearโs Eve at the Sioux City Art Center ๐ฅโจ
Ring in 2026 at Shooting Stars & Champagne Bars, a glamorous NYE celebration filled with music, dancing, late-night bites, and a sparkling midnight champagne toast. Dress to shine in navy, gold, and silver for a night that feels straight out of the stars.
๐ December 31 | 8:30 PMโ1 AM ๐ Sioux City Art Center ๐ $75 | $65 for members ๐ 21+ only
Wishing you a joyful holiday filled with warmth, laughter, and meaningful moments with family and friends. May your day be merry and bright, and may the spirit of the season carry with you into the days ahead. Hereโs to celebrating the magic of Christmas and making memories across Siouxland.