As the official destination management organization of the Siouxland area, the mission of The Sioux City Regional Convention & Visitors Bureau (SCRCVB), d.b.a Explore Siouxland, is to connect with hoteliers, attractions and events, increase visitor expenditures and strengthen its communities by advancing economic growth and vitality. We help facilitate tourism-related development, events, overnight stays, and visitor connections in the local economies.
Initiatives
Diversity and Inclusion
Siouxland is a destination that extends a warm welcome to all visitors, and Explore Siouxland is proud to be at the forefront of that vision. We support diversity, equity, and inclusion efforts, both internally and externally, in our organization and in our community engagement to ensure that individuals of all backgrounds feel respected, heard, and represented.
Mission statement
Explore Siouxland is the official destination marketing organization for the tri-state area. We work to showcase our communities for visitors and residents as they explore everything Siouxland has to offer.
Structure
Formed as the Sioux City Regional Convention & Visitors Bureau in September 2019, the SCRCVB represents the Siouxland region of Western Iowa, Southeast South Dakota, and Northeast Nebraska. A board of directors that includes representatives from the hospitality industries, the Siouxland Chamber of Commerce and members of the community appointed at-large by the board of directors oversees operations and sets strategic direction for the staff.
Funding
The SCRCVB is primarily funded through a 1.65% destination marketing fee paid by guests at member lodging facilities. Additionally there are annual contributions from local city and county governments, as well as local businesses.
The Sioux City Regional Convention and Visitors Bureau would like to thank the following partners for their generous support:
SIOUX CITY
SERGEANT BLUFF
NORTH SIOUX CITY
DAKOTA DUNES
SIOUXLAND CHAMBER OF COMMERCE
BOARD MEMBERS
The Sioux City Regional Convention and Visitors Bureau board members:
STACIE ANDERSON – CHAIR
EXPAND MAGAZINE, THE EXPANSION CENTER
IKE RAYFORD – VICE CHAIR
GROUNDSWELL DIVERSITY, KES PRODUCTION
BARABARA SLONIKER – TREASURER
SIOUXLAND CHAMBER
MARK BATHUSIS – SECRETARY
STAYBRIDGE SUITES
ANDREW TRAMP
DAKOTA DUNES COMMUNITY IMPROVEMENT
ANGELA LIAS
COURTYARD BY MARRIOT DOWNTOWN
COREY WESTRA
GREAT PLAINS ATHLETIC CONFERENCE
CYNDI HANSON
BRIAR CLIFF UNIVERSITY
JESSICA JOHNSON
CITY OF SIOUX CITY
NICOLE BERNER
SECURITY NATIONAL BANK
NICK PALMIOTTI
OVG360 (TYSON EVENTS CENTER, ORPHEUM THEATER, AND SIOUX CITY CONVENTION CENTER)
TOM TEESDALE
WINNAVEGAS CASINO RESORT
ANDREW NILGES – EX OFFICIO
NORTH SIOUX CITY ECONOMIC DEVELOPMENT
RAGEN COTE – EX OFFICIO
DOWNTOWN PARTNERS
🏐 The Road to Sioux City Starts NOW! 🏆 Congratulations to all 48 teams who have punched their ticket to the 46th Annual 2025 NAIA Women’s Volleyball National Championship! 🎉
The 24 Opening Round matches play on Saturday, November 22 across the nation — watch them live & free at NAIA.ORG/WATCH📺
When the dust settles, 24 teams will advance to Sioux City to continue their fight for the red banner. ❤️
We can’t wait to welcome the final field at the 🏐46th Annual 2025 NAIA Women’s Volleyball Championship presented by Marriott South Sioux City Riverfront and Explore Siouxland, happening December 3–9 at the Tyson Events Center.
🎅📬 The Letters to Santa Mailbox is in full swing at Art SUX Gallery! 📬🎅 Now through December 10, kids can stop by Art SUX to write their letters and drop them into Santa’s special mailbox — and Santa will write back! While you’re there, snap a festive photo at the holiday backdrop! 📸🎄
🍪✏️ Don`t miss the Cookie Decorating & Letter Writing Event! Saturday, December 6 • 10AM - 11AM & 11:15AM – 12:15PM Kids ages 6–18 can decorate cookies, sip hot chocolate, and write their letters to Santa in a fun, creative holiday setting.
📍 Art SUX Gallery, 515 4th Street, Sioux City 👉 More details: https://exploresiouxland.com/event/letters-to-santa/
Today, we pause to honor the courage, sacrifice, and service of our nation’s veterans. Their dedication and bravery remind us that the freedoms we enjoy every day come at a great cost.
Join the community this Veterans Day at 11 a.m. for the Veterans Day Ceremony at Siouxland Freedom Park — a powerful tribute held at the park’s half-size replica of the Vietnam Memorial Wall. 📍 Event details: https://exploresiouxland.com/event/veterans-day-ceremony-at-siouxland-freedom-park/
Learn more about this remarkable site and its mission to honor all who served in our blog post: 💜 https://exploresiouxland.com/siouxland-freedom-park/
Jefferson Beer Supply just got even better with the addition of The Wurst Place, serving up German-inspired, Midwest-made sausage baskets, scratch-made soups, and shareable bites — all fast, fun, and full of flavor!
👉 Open Thu–Sat 12–8 PM, Sun 12–6 PM, and Mon 4–8 PM (closed Tue–Wed, the taproom is still open). 🌭 Don’t miss “Mondays Are (For) the Wurst” — Buy One, Get One wurst baskets every Monday night!
Find them inside 🍺 Jefferson Beer Supply, 202 Main St, Jefferson, SD. https://exploresiouxland.com/listing/the-wurst-place/
🎄✨ Step back in time and celebrate the season at Christmas at the Homestead this Saturday, Nov. 8, from 12–4 PM at Adams Homestead & Nature Preserve in North Sioux City!
Wander through historic buildings beautifully decorated for the holidays, enjoy live music in the church, kids’ crafts in the schoolhouse, and homemade goodies and local vendors in the visitor center—perfect for a little early Christmas shopping. 🎁 Plus, keep an eye out for Santa himself! 🎅
A cozy, family-friendly way to kick off the holiday season in true Siouxland style.