As the official destination management organization of the Siouxland area, the mission of The Sioux City Regional Convention & Visitors Bureau (SCRCVB), d.b.a Explore Siouxland, is to connect with hoteliers, attractions and events, increase visitor expenditures and strengthen its communities by advancing economic growth and vitality. We help facilitate tourism-related development, events, overnight stays, and visitor connections in the local economies.
Initiatives
Diversity and Inclusion
Siouxland is a destination that extends a warm welcome to all visitors, and Explore Siouxland is proud to be at the forefront of that vision. We support diversity, equity, and inclusion efforts, both internally and externally, in our organization and in our community engagement to ensure that individuals of all backgrounds feel respected, heard, and represented.
Mission statement
Explore Siouxland is the official destination marketing organization for the tri-state area. We work to showcase our communities for visitors and residents as they explore everything Siouxland has to offer.
Structure
Formed as the Sioux City Regional Convention & Visitors Bureau in September 2019, the SCRCVB represents the Siouxland region of Western Iowa, Southeast South Dakota, and Northeast Nebraska. A board of directors that includes representatives from the hospitality industries, the Siouxland Chamber of Commerce and members of the community appointed at-large by the board of directors oversees operations and sets strategic direction for the staff.
Funding
The SCRCVB is primarily funded through a 1.65% destination marketing fee paid by guests at member lodging facilities. Additionally there are annual contributions from local city and county governments, as well as local businesses.
The Sioux City Regional Convention and Visitors Bureau would like to thank the following partners for their generous support:
SIOUX CITY
SERGEANT BLUFF
NORTH SIOUX CITY
DAKOTA DUNES
SIOUXLAND CHAMBER OF COMMERCE
BOARD MEMBERS
The Sioux City Regional Convention and Visitors Bureau board members:
STACIE ANDERSON – CHAIR
EXPAND MAGAZINE, THE EXPANSION CENTER
IKE RAYFORD – VICE CHAIR
GROUNDSWELL DIVERSITY, KES PRODUCTION
BARABARA SLONIKER – TREASURER
SIOUXLAND CHAMBER
MARK BATHUSIS – SECRETARY
STAYBRIDGE SUITES
ANDREW TRAMP
DAKOTA DUNES COMMUNITY IMPROVEMENT
ANGELA LIAS
COURTYARD BY MARRIOT DOWNTOWN
COREY WESTRA
GREAT PLAINS ATHLETIC CONFERENCE
CYNDI HANSON
BRIAR CLIFF UNIVERSITY
JANELLE NOREEN
SECURITY NATIONAL BANK
JESSICA JOHNSON
CITY OF SIOUX CITY
NICK PALMIOTTI
OVG360 (TYSON EVENTS CENTER, ORPHEUM THEATER, AND SIOUX CITY CONVENTION CENTER)
ANDREW NILGES – EX OFFICIO
NORTH SIOUX CITY ECONOMIC DEVELOPMENT
RAGEN COTE – EX OFFICIO
DOWNTOWN PARTNERS
🎸 ZZ Top is rollin` into Siouxland! 🤘 That Little Ol` Band from Texas is firing up for a night of gritty blues-rock as they bring their Elevation Tour to Hard Rock’s Battery Park this Saturday, August 2. Expect legendary riffs, iconic beards, and pure rock `n` roll swagger — this is one show you don’t wanna miss.
📍 Battery Park – Hard Rock Hotel & Casino Sioux City 🕗 Show starts at 8 PM | Gates open at 6 PM 🎟️ All ages welcome (18+ for casino access)
👉 Grab your tickets, dust off your shades, and let’s crank it up with ZZ Top under the stars!
For more info, visit: https://exploresiouxland.com/event/zz-top/
⚾ A huge THANK YOU to everyone who made the IHSAA 3A/4A Baseball Tournaments a home run success last week!
Despite the sweltering heat, the turnout was incredible — and that’s all thanks to the passionate fans, the Sioux City Explorers for providing a top-notch stadium, and the amazing staff and volunteers who brought it all together. 👏 Special thanks to the IHSAA and Sioux City Sports Championships for their incredible work in organizing and promoting a top-tier championship experience right here in Siouxland!
💥 And a big congratulations to our 2025 champions: 🏆 Pella Dutch – Class 3A 🏆 Iowa City – City High Little Hawks – Class 4A
You showed up, Siouxland — and we’re proud to have hosted such an unforgettable week of baseball! 🙌💙
🎤 Fitz and the Tantrums LIVE in Sioux City! 🎶 Get ready to dance the night away this Friday, August 1 as indie-pop powerhouses Fitz and the Tantrums take the stage at the Hard Rock Hotel & Casino’s Anthem! From chart-toppers like “HandClap” to “Out of My League”, it’s going to be a high-energy night you won’t want to miss.
📍 Anthem at Hard Rock Hotel & Casino 🕖 Doors open at 7 PM | Show at 8 PM 🎟 21+ Show | Tickets still available!
Let the beat drop and kick off your weekend with a night of unforgettable music!
More info: https://exploresiouxland.com/event/fitz-the-tantrums/
Get ready for an epic night with live music from Rocket & Gizzae and Concrete Cannibal! Enjoy great tunes, tasty food trucks, beverages, and a vibrant downtown vibe.
📅 When: Friday, August 1 🕖 Time: 7 PM – 10 PM 📍 Where: 4th & Nebraska, in front of the Public Museum 🎟 Admission: $5
Bring a lawn chair or blanket, grab your friends, and don’t miss out on the perfect way to kick off your weekend!
📣 Celebrate Culture & Community at the Winnebago Powwow! 🌾
Head to the 159th Winnebago Homecoming Celebration Powwow this weekend, July 24–27, 2025, at the Winnebago Veteran’s Memorial Park (3115 BIA 17, Winnebago, NE).
✨ Daily Highlights: Flag Raising: 6 AM • Flag Retiring: 5 PM Grand Entries: 1 PM & 7 PM Sacred drumming, singing, dancing Indigenous food & Native crafts vendors
🎟️ Admission: $10 Weekend Pass for the public FREE for enrolled members of federally recognized tribes (with ID) FREE for veterans (with ID)
Honor the rich traditions of the Winnebago Tribe of Nebraska—witness powerful performances, savor authentic Indigenous cuisine, and support talented artisans. Don’t miss this vibrant experience of heritage and hospitality! ❤️🌍
For more info, visit: https://www.facebook.com/wbagohomecomingcelebrate/ Check out our feature article in the 2025 Explore Siouxland Visitor Guide: https://exploresiouxland.com/plan-your-trip/free-visitors-guide/
